FTC Report on MLM “Earnings Claims” Rule Confirms Views of Dr. Lasdwun N. Luzes, Legendary MLM Economist
The recent report by staff of the FTC Consumer Protection Bureau related to a proposed rule on MLM “Earnings Claims” confirms the economic analysis of Dr. Lasdwun N. Luzes that such a rule would be useless and unworkable. Dr. Luzes is the author of the ground-breaking booklet, In Defense of the Pyramid Scheme.
“MLM Is Legal” Is the Heart of the Big Lie
he Big Lie is: “MLM is Legal.” This Big Lie is promoted by MLMs, for obvious reasons, but it is also spread, incredibly, within “anti-MLM” too.
When anti-MLMers repeat it, it diminishes all valid revelations.
Conference of Mice Skirts “Tray” Deception
Reports of mice losing lives or limbs in what are called "mouse trays" containing delicious food had increased to alarming levels. It became the subject of intense controversy, leading to a conference of concerned mice. The mice have been told by other trusted mice...
The Plainest Truth of MLM is the Most Avoided
If “Selling the Dream” were about mouse traps and written to help mice, the book would offer a lot of interesting information about various cheeses and other baits, their quality, taste, color, etc. It would tell the mice some colorful stories about the trap’s inventors. But it would avoid telling the mice right from the start, clearly, and forcefully that the cheese sits on a malevolent device designed to break their little necks! It would not definitively explain that the device is a murderous trap, not a plate of free food, as it is disguised.
MLM and Crypto, Unsurprisingly Similar
I call to your attention a very informative podcast, not about MLM directly, but one that goes to the heart of all “anti-MLM” discussions: What Is MLM? The featured podcast is the Intercept, hosted by Ryan Grim, interviewing actor and activist, Ben McKenzie. The...

Multi-Level Marketing: Incubator and Precursor of Crypto and NFTs
A New York Times article this week reported that the most significant, and likely the most persuasive, advertisements on the most famous advertising platform of the year – the American Super Bowl – will be for Crypto currencies and NFTs. There will, of course, be...
MLM Is Not, and Never Was, “Direct Selling”
by Robert L. FitzPatrick, author of PONZINOMICS The most common belief about “multi-level marketing” – spread by MLM promoters – is that “MLM” is just a modern adaptation of “direct selling,” a centuries-old business model. The identity as the...
Leading MLM Spokesman Blasts MLM Consumer Protection Conference as “Anti-Business and Un-American”
Dr. Luzes stated that multi-level marketing is the last area of the economy that fosters faith in the American Dream. The conference critique of MLM, therefore, is “un-American,” he charged.

Déjà vu: WA State Regulators Let LuLaRoe Off; Ignore Elephant in the Room
For all the news coverage, including a hilarious Samantha Bee commentary, interviews of tearful and angry victims, torrents of social media debate, and an upcoming film documentary, the state prosecution of the MLM, LuLaRoe, ended not with a bang for justice but...

HBO Documentary, The Vow, Covers Up Core Fact about NXIVM and Keith Raniere
The fascinating and shocking documentary on HBO, The Vow, is a gripping true story about a strikingly unremarkable person, Keith Raniere, who somehow made dozens of young women his “sex slaves.” As part of a cultic program that he named, NXIVM, pretentiously...

